http://joel.burslem.ca/2005/11/17/branding-portland/ digital marketing. new media. internet strategy. Tue, 26 Jan 2010 16:20:51 -0800 hourly 1 http://wordpress.org/?v=3.0 http://joel.burslem.ca/2005/11/17/branding-portland/comment-page-1/#comment-85 Peter Wed, 30 Nov 2005 16:57:54 +0000 http://joel.burslem.ca/?p=74#comment-85 Let's include the state of New Jersey in the mix as well. . . $260,000 to come up with 'New Jersey: We'll win you over'? The strategy seems sound considering all the negative preconceptions about the state, but laying it out in the open like that makes the whole idea seem like a joke. Let’s include the state of New Jersey in the mix as well. . . $260,000 to come up with ‘New Jersey: We’ll win you over’? The strategy seems sound considering all the negative preconceptions about the state, but laying it out in the open like that makes the whole idea seem like a joke.

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